TIME TREND "Gifts that are always a hit" campaign

Time Trend is a Polish brand that offers a wide range of watches, such as Bulova, Mark Maddox, Ted Baker, G-Shock, Edifice, Guess or Atlantic.

The Christmas campaign “Gifts that are always a hit” marked the beginning of Aliganza’s cooperation with Time Trend. The cooperation will also include media relations, brand showroom management, special projects and collaboration with influencers.

Communications of the campaign includes media relations activities, collaboration with influencers such as journalist Paulina Sykut Jeżyna, youtuber Karol Paciorek and model Adam Kaszewski, as well as digital activities, including content creation. As part of the activation action, a landing page in the form of an Advent calendar on timetrend.pl as well as native articles and screening campaigns were created.

The unique activities of the brand started on December 1 and lasted until Christmas.